Effective Date: February 2026 Last Updated: February 2026

Introduction

metricsIQ LLC (“metricsIQ,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (metricsiq.ai), interact with our marketing activities, or communicate with us.

This Privacy Policy does not apply to information that we process on behalf of our customers pursuant to a services agreement. Our processing of customer data is governed by the applicable Master Services Agreement or other written agreement between metricsIQ and the customer.

By using our website or engaging with our marketing activities, you consent to the practices described herein.

Information We Collect

Information You Provide

We collect information you voluntarily provide when you:

  • Download resources (ebooks, guides, whitepapers)
  • Register for events (webinars, podcasts, workshops)
  • Request information about our services
  • Contact us via forms, email, or other means
  • Subscribe to newsletters or updates

This information may include: name, email address, phone number, company name, job title, country, and any other information you choose to provide.

Information Collected Automatically

When you visit our website, we may automatically collect:

  • Device information: Browser type, operating system, device type
  • Usage data: Pages visited, time on site, referring URL
  • Location data: General geographic location based on IP address
  • Cookies and similar technologies: See “Cookies” section below

Information from Third Parties

We may receive information from marketing platforms, advertising partners, and publicly available sources to support our marketing activities.

How We Use Your Information

We use your information to:

  • Deliver requested content and resources
  • Respond to inquiries and provide information about our services
  • Send marketing communications (with your consent where required)
  • Register you for events
  • Schedule consultations
  • Improve our website and marketing effectiveness
  • Comply with legal obligations

We may use aggregated or de-identified information for analytics, research, product improvement, and business purposes.

Marketing Communications

With your consent where required by law, we may send you marketing communications about our services, events, and industry insights. You may unsubscribe at any time by clicking the “unsubscribe” link in any email or contacting us at privacy@metricsiq.ai.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate our website, analyze usage, and support our marketing activities.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly and cannot be switched off in our systems. They enable core functionality such as security, network management, and accessibility.

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting information such as pages visited, time spent on pages, and referral sources. This information helps us improve website performance and user experience.

Advertising and Marketing Cookies

These cookies may be set by us or by third-party advertising partners to deliver relevant advertisements, measure campaign effectiveness, and support retargeting activities.

Third-Party Technologies

We may use third-party service providers such as analytics providers, CRM platforms, and advertising networks to assist with website analytics and marketing activities. These third parties may use cookies or similar technologies to collect information about your interactions with our website and other websites.

Your Choices

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.

If you are a resident of certain U.S. states, you may have the right to opt out of certain types of tracking used for targeted advertising. Where required by law, we honor browser-based opt-out signals such as Global Privacy Control (GPC).

How We Share Your Information

We do not sell your personal information.

We may share your information with:

  • Service providers who assist with our operations (e.g., CRM, email delivery, web hosting, analytics)
  • Advertising partners for marketing purposes
  • Professional advisors as needed for business operations
  • Legal authorities when required by law
  • Business transfers in connection with a merger, acquisition, or sale of assets

We do not collect sensitive personal information as defined by the California Privacy Rights Act (CPRA).

Data Retention

We retain your information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, and resolve disputes.

Data Security

We implement appropriate technical and organizational measures to protect your information. However, no method of transmission or storage is completely secure.

Your Rights

Depending on your location, you may have rights to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Opt out of marketing communications
  • Withdraw consent

To exercise these rights, contact us at privacy@metricsiq.ai.

Regional Privacy Information

California Residents

California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt out. We do not sell personal information. Contact privacy@metricsiq.ai to submit a request.

European Economic Area, UK, and Switzerland

We process your data based on consent, legitimate interests, or contract. For data transfers outside the EEA/UK, we use appropriate safeguards. You have the right to lodge a complaint with your local data protection authority.

Canada

We obtain consent before sending commercial electronic messages. You may withdraw consent at any time.

Professional Services

This Privacy Policy applies to our website and marketing activities. If you engage metricsIQ for professional services, the collection and processing of information related to those services is governed by the applicable Master Services Agreement or other written agreement between you (or your organization) and metricsIQ.

Our website may contain links to third-party websites. We are not responsible for their privacy practices.

Children’s Privacy

Our website is not directed to individuals under 18. We do not knowingly collect information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. We will post changes on this page with an updated “Last Updated” date.

Contact Us

metricsIQ LLC Email: privacy@metricsiq.ai

© metricsIQ LLC. All rights reserved.